'I don't think we ever lost innovation': New Apple CEO John Ternus defends Apple's track record as his first September launch comes to a close

Date:
Wed, 16 Sep 2026 15:49:05 +0000

Description:
In one of his first interviews as CEO of Apple, John Ternus tells TechRadar that he doesn't believe the tech giant ever lost sight of its roots in innovative engineering and technology. Do you agree?

FULL STORY ======================================================================Copy link Facebook X Whatsapp Reddit Pinterest Flipboard Threads Email Share this article 0 Join the conversation Follow us Add us as a preferred source on Google Newsletter Subscribe to our newsletter John Ternus has barely been CEO of Apple for a fortnight, and he's already caused quite the stir. Some of
this is to be expected; Apple's September event is barely in the rearview,
and the dust has far from settled following the announcement of the long-awaited iPhone Duo.

Still, it's one small interjection he made in a video interview with
TechRadar and Tom's Guide (see below) that tells me a lot about his relationship with the company he now governs. In addition to discussing the new devices launched this week, we had the opportunity to ask Ternus about
his views on AI, wearable tech and becoming CEO of one of the world's largest and most eminent tech companies; plus, crucially, his view on innovation. Latest Videos From TechRadar Watch full video here:

When our Editor-at-Large, Lance Ulanoff , asked about his plans to reinvigorate the brand's image when it comes to innovation, Ternus replied:
"I don't think we ever lost innovation." Apples new CEO on what comes after iPhone Duo | Inside John Ternus' first week - YouTube Watch On Is it ever enough? The unavoidable truth is that the "iPhone moment" is, perhaps, once
in a generation; and there's a lot more competition in the playing field now than there was back in 2007. That being said, it's hard to argue that there's been no innovation under Tim Cook 's tenure. You may like Exclusive: John Ternus shares how AI may be the key to future innovation at Apple Everyone says John Ternus must fix Apple but the company isn't broken 'I hope people say I was a good and decent man,' Tim Cook on his post-Apple legacy and why for him I don't think any other answer was possible

From Apple silicon chips (2021) and Touch ID (2013) to Face ID (2017) and the world's first over-the-counter direct-to-consumer ECG in the Apple Watch Series 4 (2018), there's been plenty to shout about even though recent years have maybe been a little quieter, barring the Vision Pro... but that's not much to write home about yet.

Of course, Ternus' quick retort garnered some reactions nonetheless, with commenters across our TikTok and YouTube accounts arguing that true product-level innovation had been lost at Apple for many a year. So, what do you think? Get daily insight, inspiration and deals in your inbox Sign up for breaking news, reviews, opinion, top tech deals, and more. Contact me with news and offers from other Future brands Receive email from us on behalf of our trusted partners or sponsors By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over. Cook had a difficult job, without a shadow of a doubt: huge boots to fill in the wake of Steve Jobs' passing, a grieving user base and fanbase, plus lofty
expectations to steer the Apple ship through everything from a global
pandemic to hardware supply chain chaos; and that's just in recent years.

Apple's still kicking, with a strong set of products, devoted audience and a seemingly optimistic future under Ternus' leadership. Only time will tell what's in store for this new era after the iPhone Duo . Follow TechRadar on Google News and add us as a preferred source to get our expert news, reviews, and opinion in your feeds. 1,199 at Amazon (256GB Silver) 1,199 at very.co.uk (256GB) 1,199 at Mobiles.co.uk (256GB Black) 1,799 at AO.com (1TB Red)



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Link to news story: https://www.techradar.com/phones/iphone/i-dont-think-we-ever-lost-innovation-n ew-apple-ceo-john-ternus-defends-apples-track-record-as-his-first-september-la unch-comes-to-a-close


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