Samsung has revealed the prices of its 2026 OLED TVs, and it's clearly
gunning for LG

Date:
Sat, 16 May 2026 01:00:00 +0000

Description:
Samsung's 2026 OLED TV range is priced very aggressively in the UK, with prices starting at 1,299

FULL STORY ======================================================================Copy link Facebook X Whatsapp Reddit Pinterest Flipboard Threads Email Share this article 0 Join the conversation Follow us Add us as a preferred source on Google Newsletter Subscribe to our newsletter Five distinct OLED ranges, including the flagship S99H Sizes from 42 inches to 83 inches, depending on the model From 1,299 Samsung has revealed the UK pricing for its 2026 OLED TVs, and they're very similar to the equivalent LG OLED TVs.

LG's C6 prices start at 1,299 for the 42-inch model, and so do Samsung's for its very impressive S90H model. And other sizes are competitively priced,
too. There are five models in the range: the S85H, S90H, S93H, S95H, and
S99H. And the available sizes range from 42 inches (S90H and S93H) to 83 inches (S90H, S93H, and S99H). Latest Videos From You may like TCL's impressive new TVs get UK prices, and you can go a size larger than an LG
OLED for the cost LG G6 and LG C6 pricing appears on Amazon and it's good news Samsung may have just leaked the first 83-inch and 24-inch QD-OLED
panels

The higher the model number, the higher up it is in the range, so the S99H is the flagship OLED here. It delivers very high peak brightness close to 4,500 nits and features Samsung's new Floating Layer bezel design. It also has Pantone Validated ArtfulColor for more accurate reproduction of artworks, and it brings the Art Store across to OLED.

Three of the OLEDs in the 2026 range come with Samsung's Glare Free technology, which was previously only available on the S95H; this time, it's on the S99H, S95H, and S90H.

The S99H, S95H, and S90H all feature AI Football Mode just in time for the World Cup, and they also have Samsung's Ultimate Gaming Pack. That combines Motion Xcelerator 165Hz, VRR, and fast-access gaming tools.

All models can be found at various retailers in the UK and on Samsung's own website . Get daily insight, inspiration and deals in your inbox Sign up for breaking news, reviews, opinion, top tech deals, and more. Contact me with news and offers from other Future brands Receive email from us on behalf of our trusted partners or sponsors By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

Here's how the prices stack up, and how they compare to LG's C6. LG C6 prices for 2026 42-inches: 1,299 48 inches: 1,399 55 inches: 1,799 65 inches: 2,599 77 inches (as C6H): 3,599 83 inches: (as C6H): 4,799 As you can see from the following prices, Samsung has priced its OLED range very similarly. That adds to the pressure on LG, we're already seeing from the likes of TCL , whose SQD TVs promise close-to-OLED performance for a lot less money. Samsung S99H 4K OLED TV (Image credit: Blue Pixl Media) 55 inches: 2,499 65 inches: 3,299 77 inches: 4,299 83 inches: 6,099 Samsung S95H 4K OLED TV (Image credit: John Archer) 48 inches: 1,799 55 inches: 2,399 65 inches: 3,199 77 inches: 4,199 Samsung S93H 4K OLED TV 42 inches: 1,299 48 inches: 1,399 55 inches: 1,799 65 inches: 2,599 77 inches: 3,599 83 inches: tbc Samsung S90H OLED TV (Image credit: 20th Century Studios / Future) 42 inches: 1,299 48 inches: 1,399 55 inches: 1,799 65 inches: 2,599 77 inches: 3,599 83 inches: 4,799 Samsung S85H 4K OLED TV 48 inches: 1,399 55 inches: 1,699 65 inches: 2,499 77 inches:
3,199 83 inches: 3,699 Thinking of buying a new TV? Try our TV size and model finder! You tell it how far you sit from your TV, we'll tell you what size to buy based on viewing angle advice from image quality experts, and we'll recommend our three top TVs at that size for different prices. Follow TechRadar on Google News and add us as a preferred source to get our expert news, reviews, and opinion in your feeds.



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Link to news story: https://www.techradar.com/televisions/samsung-has-revealed-the-prices-of-its-2 026-oled-tvs-and-its-clearly-gunning-for-lg


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