I saw Samsung's new mid-range OLED TV and its controversial Glare Free screen
and based on my first look, it could be a real challenger to the LG C6

Date:
Fri, 01 May 2026 16:28:10 +0000

Description:
The Samsung S90H is the LG C6's rival and while the latter has set a high
bar, my first impressions with the S90H suggest it's more than able to reach that bar.

FULL STORY ======================================================================Copy link Facebook X Whatsapp Reddit Pinterest Flipboard Threads Email Share this article 0 Join the conversation Follow us Add us as a preferred source on Google Newsletter Subscribe to our newsletter I recently got to try out the Samsung S90H, which is the brands mid-range OLED for 2026. It has been the subject of rumors that have caused concern for some Samsung fans ; that the brand has opted to fit all its S90H models with Tandem WOLED (standard OLED) panels.

Over the past couple of years, there has been somewhat of a panel lottery in the S90 OLEDs where it was never a guarantee what panel you would get: WOLED or QD-OLED. We actually tested the 65-inch Samsung S90F , the S90Hs predecessor, last year and awarded five-stars. But due to this panel lottery, we couldnt add it to our list of the best OLED TVs , despite it being a fantastic TV. So where does this leave S90H? I asked Samsung about what panel the 65-inch and 83-inch models I saw had. As usual, Samsung wouldnt confirm what panels are being used in the S90H line-up. We can't say for certain, but I do know that the 83-inch model I saw was a standard WOLED (thanks to
Vincent Teoh of HDTVTest for helping out here), and I believe the 65-inch version was as well. Article continues below You may like Samsung's mid-range OLED no longer uses QD-OLED, and early LG C6 tests make it clear why I compared the LG G6 to Samsung's best, and it's the new reflections king Ive lived with Samsungs new flagship OLED TV, and it's pretty spectacular All
that aside, I was still keen to try out the S90H and to see whether it could be a worthy rival to the excellent LG C6, my review of which is imminent. Glare-free greatness Image 1 of 2 The Samsung S90H's new Glare Free screen is effective at limiting mirror-like reflections even in really bright
conditions (Image credit: 20th Century Studios / Future ) The Glare Free screen means even dark scenes from movies like The Revenant (pictured) are legible (Image credit: 20th Century Studios / Future ) I tested out the S90H in a very bright room. Right next to the 65-inch S90H I tested was a large glass door and while it was a lovely day outside, it meant light was flooding in. For most OLEDs, this would be a major issue. OLEDs typically use a glossy screen which can really suffer from mirror-like reflections in brighter
rooms. However, that wasnt a big issue for the S90H.

The S90H is fitted with Samsungs OLED Glare Free screen, a matte screen designed to reduce reflections to a haze. It was first introduced in 2024s flagship Samsung S95D OLED and then carried over to the 2025 flagship OLED Samsung S95F , as well as other Neo QLED models such as the Samsung QN90F . This is the first time Glare Free has been introduced in the mid-range OLED lineup.

I wondered how the S90H, which would likely have lower brightness than flagship OLEDs (though well confirm this when we get it into our own testing labs) would handle the big large light source. The answer: very well. Even watching dark scenes in the TVs dimmest Filmmaker Mode, I could see the whole picture throughout. A nighttime scene from The Revenant was still legible despite the bright sunlight to the left. Black tones also appeared pretty strong and rich, crucially not taking on a lifted gray tone. Get daily insight, inspiration and deals in your inbox Sign up for breaking news, reviews, opinion, top tech deals, and more. Contact me with news and offers from other Future brands Receive email from us on behalf of our trusted partners or sponsors By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

A mild spoiler for my LG C6 review: it has a reflective, glossy screen that can hamper darker scenes in brighter conditions. Had it been in this room, I doubt I wouldve been able to watch without closing all curtains. For the
S90H, that was unnecessary: a very useful feature for those with bright
rooms. Goodbye Filmmaker, Hello Movie Movie mode gave Blade Runner: 2049 (pictured) some extra pop in its colorful neon signs (Image credit: Warner Bros / Future) My preferred picture mode for testing TVs, and my own viewing at home, is Filmmaker Mode. While its brightness may be a bit limited
compared to other modes, I find it the most accurate in terms of contrast and color reproduction. Naturally, I chose this for the S90H.

In its default, Filmmaker Mode on the S90H was very dim. Watching scenes from The Revenant , as Glass walks the snowy landscapes, the vibrant whites of the snow I expected were lacking. A quick trip to the settings and I found switching Tone Mapping from Static to Active added a nice hit of brightness which also created stronger perceived contrast. Again though, I felt like there could be more. What to read next I saw the first OLED TV with LGs new cheap panel, and it's from Panasonic Here are my top 3 upgrades on the LG C6 OLED TV, and one area it struggles LG G6 review: the best OLED TV for
watching in even bright rooms

I decided to switch to Movie mode and found myself enjoying it more. The same scenes from The Revenant still looked great with bright whites and highlights (such as torches) and deep black tones, but the accuracy wasnt sacrificed for the sake of the brightness. Switching to Blade Runner: 2049 , as K stands in the neon-clad market, the colors of the numerous adverts really popped on screen but again looked accurate.

Movie mode also had its Tone Mapping set to Active and if switched to Static, it looked like a marginally brighter Filmmaker Mode so it was best left to Active. I switched between the two modes and found myself favoring Movie mode more, drawn in by the boost in brightness. Filmmaker Mode had some deeper blacks when set to Active but they occasionally showed black crush, whereas this didnt seem to happen in Movie. Strong first impressions The Samsung S90H's picture is very good from what I saw, with The Revenant showing off
its rich detail and bright whites (Image credit: 20th Century Studios / Future) While I got some good time to test the S90H, I didnt get to test it using all my usual reference discs so Im looking forward to getting it into our testing labs. This is where well really see how it can compare to the LG C6.

Specs-wise, the S90H delivers most of the best parts of the C6. It has a lot of the features of the best gaming TVs including four HDMI 2.1 ports that support 4K 165Hz, FreeSync and G-Sync, HGiG and ALLM: the same as the LG C6 (though the latter supports Dolby Vision). The Tizen smart platform looks to have been streamlined and its got a sleek physical design.

It really does look like its going to come down to picture quality between
the S90H and C6 in the battle for best mid-range OLED. Based on my first impressions with the S90H, the C6 has a fight on its hands. The best TVs for all budgets Our top picks, based on real-world testing and comparisons

Read our full guide to the best TVs 1. Best overall: LG C5 2. Best under 1000: US: Hisense U8QG UK: TCL C7K 3. Best under 500: US: Roku Plus Series
UK: TCL C6K Try our TV size and model finder! You tell it how far you sit
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