Nintendo has reportedly cut Switch 2 production significantly due to weak holiday sales and now aims to produce 4 million units instead of 6 million this quarter

Date:
Tue, 24 Mar 2026 13:45:39 +0000

Description:
Nintendo is reportedly cutting down Nintendo Switch 2 production following disappointing sales during the holiday season.

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successful An account already exists for this email address, please log in. Subscribe to our newsletter Nintendo Switch 2 production is reportedly being cut Bloomberg sources say Nintendo has cut production by 33% due to weak holiday sales The company now aims to produce 4 million units this quarter instead of 6 million Nintendo is reportedly cutting down Nintendo Switch 2 production following disappointing sales during the holiday season.

According to Bloomberg , sources told the outlet that Nintendo has cut its production down by 33% and is now aiming to produce 4 million Switch 2 units this quarter instead of the 6 million it originally planned. Last month, Nintendo president Shuntaro Furukawa told shareholders that Switch 2 sales surpassed its expectations in Japan, but were "slightly weaker" in the West
by the end of 2025 . Article continues below You may like The Nintendo Switch 2 may have been the fastest-selling console at launch, but its first
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"While our forecasted global hardware and software sales volume remains unchanged, the breakdown by region and product is based on different assumptions from the revised forecast announced at the time of our second-quarter financial results announcement," Furukawa said at the time.

"Furthermore, as you understand, domestic hardware sales volume exceeded our expectations, while overseas sales were slightly weaker than our expectations."

Bloomberg's sources claim that although there has been commercial and
critical success for the Switch 2 exclusive title Pokmon Pokopia - the game sold 2.2 million units globally in its first four days of release - Nintendo is waiting on other titles to have consistently strong sales to justify increasing console production.

This hardware shortfall in its first year, during its big holiday season, is awful news. Clearly the software line-up has been poor, at least until most recently, with Pokmon showing some hope," Amir Anvarzadeh, Japan equity strategist at Asymmetric Advisors, told Bloomberg. Get daily insight, inspiration and deals in your inbox Sign up for breaking news, reviews, opinion, top tech deals, and more. Contact me with news and offers from other Future brands Receive email from us on behalf of our trusted partners or sponsors By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

Sources also claimed that the decision to cut production was due to slower demand, and not the increasing cost of RAM .

The Nintendo Switch 2 is the fastest-selling console ever , however,
Christmas sales were down 35% compared to the original Switch over the same period back in 2017.

In the UK, Switch 2 sales in the last eight weeks of 2025 were down 16% compared to the original Switch console over the last eight weeks of its launch year, despite launching with Mario Kart World . The best handheld
games consoles for all budgets Our top handheld picks for gaming on the go

Read our full guide to the best handheld games consoles 1. Best overall: Nintendo Switch 2 2. Best for PC gamers: Steam Deck OLED 3. Best budget Nintendo Switch Lite 4. Best for remote play: PlayStation Portal Follow TechRadar on Google News and add us as a preferred source to get our expert news, reviews, and opinion in your feeds. Make sure to click the Follow button!

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Link to news story: https://www.techradar.com/gaming/nintendo-has-reportedly-cut-switch-2-producti on-significantly-due-to-weak-holiday-sales-and-now-aims-to-produce-4-million-u nits-instead-of-6-million-this-quarter


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